First Ayurvedic product company to be certified under Safe Cosmetics Australia

TruHabit believes that health and wellness depend on striking a delicate balance between the mind, body, and spirit and that’s what our 4000 year old science, Ayurveda teaches us. Despite the fact that Ayurveda is the oldest science of healing in the world, it is pretty much in tune with modern science. TruHabit intends to bridge the gap between the often hesitant approach toward Ayurveda and obsession with everything unadulterated by bringing you the carefully devised Ayurvedic compositions and infusing it with the latest German Technology. In the times of quick-fix solutions, TruHabit is a step ahead in the direction of holistic healing.
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German Engineering Meets Indian Ayurveda

Formulated by German Scientists & Ayurveda Experts to leverage Western Technology & Indian Wisdom of Ayurveda

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Herbal & Ayurvedic

Internationally Certified & Scientifically Proven Ingredients to ensure quick action. Effective from first use itself

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International Standard

Created in accordance to European Union Norms. Certified under Made Safe Australia as Made Safe, Non Toxic & Cruelty Free

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Safe for you & your Family

Free from EDTA, Paraben, Mineral Oil & Paraffin, PEG, PPG, EO, Synthetic Colour, SLS (Sodium Laurl Sulfate) and SLES (Sodium Laureth Sulfate)

Read about the 7 harmful excipients as per EU Norms:

  • PARABENS: Parabens are a type of preservative and used to prolong shelf life in many health and beauty products. In 2004, a British study found traces of five parabens in the breast tissue of 19 out of 20 women studied, suggesting their might be some links to cancer. A scientific study reported that parabens have been found for the first time in the bodies of marine mammals. Researchers believe that it is likely these parabens come from products we use that are released into the environment.
  • PEGs: PEGs (polyethylene glycols) are petroleum-based compounds that are widely used in cosmetics as thickeners, solvents, softeners, and moisture-carriers. Depending on manufacturing processes, PEGs may be contaminated with measurable amounts of known carcinogens. The industry panel that reviews the safety of cosmetics ingredients concluded that some PEG compounds are not safe for use on damaged skin.
  • MINERAL OILS: Mineral oil is a colorless and odorless oil that’s made from petroleum and helps reduce water loss from the skin. The World Health Organization (WHO) has found that this unpurified form contains contaminants that have been linked in studies to an increased risk of cancer. Mineral oil is considered “comedogenic,” which means it can clog your pores and increase the risk of acne and blackheads.
  • EDTA: Disodium EDTA is in many products as a preservative, to stabilize it, or to enhance the foaming action. Tetrasodium EDTA is made from known carcinogens according to the National Cancer Institute. Even though, it has been scientifically not proven that EDTA itself is carcinogenic, it is better to be on the safe side of this ingredient. A study conducted in 2003 concluded that EDTA behaves as a persistent substance in the environment and that its contribution to heavy metals bioavailability and remobilization processes in the environment is a major concern.
  • PPGs: Propylene glycol is a synthetic organic alcohol that attracts/absorbs water. Prolonged skin exposure has caused irritation, possibly due to its dehydrating effect on the skin, despite being used in skin care products that advertise to do the opposite. PPG can also cause an allergic response on contact with the skin particularly in people that suffer with eczema, fungal infections and in people with lower sun exposure and vitamin D stores.
  • PARAFFIN: Paraffin and Microcrystalline Wax are derived from petroleum. After someone uses a cream with paraffin, the soft, silky sensation on the skin is that of mineral oil on the surface, and not of the actual skin texture. Some eczema sufferers seem to experience an exacerbation of symptoms when using creams with paraffins.